Director
Candice Gersun
Candice, a business graduate with a focus on Marketing, stumbled into the world of PR by a twist of fate when, at the young age of 22, her boss entrusted her with the task of establishing a PR department. This marked the beginning of a remarkable journey.
Throughout her career, Candice has orchestrated PR campaigns for industry giants, including Activision, Ubisoft, Atari, Take 2, and Rockstar, to name just a few. Her expertise led her across the globe to the United Kingdom, where she assumed the role of PR Strategy and Communication manager for The Walt Disney Company, overseeing operations in the UK, France, Germany, Italy, Spain, and the Nordic region.
In 2011, Candice ventured Down Under to Sydney, Australia, where she embraced freelancing for media and PR agencies. A decade ago, she founded Candice PR, a boutique agency that has since empowered numerous startups and small businesses, enabling them to achieve millions of dollars in media coverage.
Candice’s passion lies in harnessing the incredible potential of media relations to elevate brand awareness, establish credibility, shape profiles, and drive sales. Witnessing the joy of clients when they secure media coverage is what fuels her dedication to the field. Candice finds immense satisfaction in the transformative power that PR offers both businesses and individuals.
Candice PR has evolved and rebranded to reconnect pr.